Curo Huish Court wildflowers

A problem area on a housing scheme in Radstock has been turned from eyesore to eye candy with help from idverde.

The area, which idverde maintains on behalf of housing provider, Curo, is on a steep bank. Classed as ‘rough ground’ it was scheduled for maintenance once a year, and the gradient made it difficult for idverde’s teams to safely strim the area. Consequently, the area was prone to becoming overgrown with weeds and was an unattractive sight for local residents.

To improve the area, idverde and Curo trialled planting it with a wildflower meadow mix. Wildflower meadow has the same maintenance schedule as rough ground, and the costs for initial ground preparations were absorbed by Curo so there was no impact on the service charge for residents, making it great value. As well as being more attractive, the wildflowers also have benefits for biodiversity as they will attract bees and other pollinating insects.

Local residents have been extremely pleased with the transformation to the area. Ben Pryke, idverde’s Client Liaison Manager for the Curo contract says: “We’ve had some really positive feedback from residents on the visual impact of the site; they like the fact that an area they deem forgotten has been given some TLC and a new lease of life.

“Working together with Curo, we’re looking at rolling out wildflowers to the ‘red’ rated banks across Curo’s stock to make them aesthetically pleasing to residents, with no additional service charges. We feel this is a great result all round.”